Poni Cosmetics

PONi Cosmetics is an Australian cruelty-free beauty brand created to make makeup simple, fun, and effective.

Known for its easy-to-use, skin-friendly formulas, the brand’s best-seller is the White Knight Mascara, a tubing mascara loved for smudge-proof wear, lash lengthening, and effortless removal with warm water.

Other popular products include the Unicorn Powders, Brow Magic pencil, and Pegasus Liquid Liner. With a focus on multi-functional, high-quality products, PONi has earned a strong reputation for making everyday beauty both achievable and enjoyable.